This person is a data-driven marketing leader with over 14 years of experience in marketing, advising marketing teams, empowering executives with data-driven insights, and managing B2C & B2B campaigns. They have worked in various companies such as Solo.io, Snyk, Trend Micro, and MD Financial Management. They have experience in digital marketing, analytics, operations, and online channel management. They hold a Bachelor of Arts and a Master of Arts in Communications from Carleton University. They have received the Rogers Communications Award in Mass Communication and are also certified in Google Analytics 4.