ELISE Technologies ^Company

Founded by Quentin Lechemia, the startup, ELISE – Evolutionary Leading Intelligence & Scoring Experiment – specializes in the analysis of social media interactions. Thanks to its algorithmic core, ELISE measures the potential for engagement and conversion of millions of influencers’ online posts. First focused on the music industry, ELISE released its first solution in 2016: an intelligent social media wall that maximizes the number of interactions generated by an audience during events. Google became its first customer. In the age of digital advertising, advertisers need access to an accurate measure of the impact (branding and conversion) of their campaigns. ELISE therefore decides to offer its social and interactive format for OOH and DOOH, by deploying a unique offer alongside outdoor media owners and agencies. This market represents 38 billion euros (+3% in 2018 including +15% for the DOOH).